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PostPosted: Thu Aug 23, 2018 4:14 am 
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BBG Rebrands for Digital Age

The Broadcasting Board of Governors has updated its brand.

The board, which oversees government-backed international programming services including the Voice of America, is now the U.S. Agency for Global Media (USAGM).

https://www.broadcastingcable.com/news/ ... igital-age


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PostPosted: Thu Aug 23, 2018 2:41 pm 
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:-/

BBG is now an advisory group only. It lost its authority over the five government networks about a year ago. Now there's a CEO with actual authority, and I must say that this new name is the kind of thing a CEO would like. It has an awfully designed-by-committee sound to it.

Hopefully the brand name on radio and TV/net screens will still be Voice of America, since that remains its mission.

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PostPosted: Sat Aug 25, 2018 2:52 pm 
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To clarify, it appears that the name change only affects the BBG. The networks keep their old names. VOA, Radio Free Europe/Radio Liberty, Voice of Asia, Radio/TV Marti, and that one for the Middle East whose name I forgot.

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"Our democratic institutions... seem to have been upended by frat-boy billionaires from California," remarked Canadian politician Charlie Angus. (BBC, 11/27/18)


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PostPosted: Sat Aug 25, 2018 5:34 pm 
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Hopefully the brand name will be reduced to a mention in history books, the transmitters disassembled and scraped, the DJ's and staff aid off.


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PostPosted: Sun Aug 26, 2018 3:39 pm 
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Voice of America is actually pretty good. They are allowed to say some percentage of negative facts about the US. It makes the whole thing more credible. The others are more propagandized, and they were for the most part mandated by Congress at various times. At least Radio Marti is mostly music, sugar coating the pill. It's been popular, when people can hear it.

VOA actually retired most of its old transmitters some years back, and went to satellite-fed local media such as FM stations and streams. Most of what's left goes to Africa, and it also has a lot of music. That's about the only place left where people routinely listen to short wave radio.

Of course, the problem with in-country distribution is that the government can shut it down any time they want to. It does seem to be the future, though.

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"Our democratic institutions... seem to have been upended by frat-boy billionaires from California," remarked Canadian politician Charlie Angus. (BBC, 11/27/18)


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PostPosted: Sun Aug 26, 2018 5:45 pm 
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Hmph. The "Digital Age" started like a generation ago.

Only then it was labeled "the information age." Complete with paperless offices and "knowledge workers". :problem:

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PostPosted: Fri Aug 31, 2018 1:26 pm 
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What we consider normal used to be called "Multimedia." It's around when they discovered that sound cards could do something besides beep and play silly little tunes. Soon after, TCP/IP or HTTP or whatever got a data type for streams of indeterminate length. That's when all the fuss about streaming media started. In L.A., the business types started calling it the Third Screen, and we were off to the races.

Digital short wave radio has been around nearly as long. It actually sounds pretty good. It's a narrow band version of the DRM used on other bands. The main limitations are commercial market constraints, now that governments have newer and far sexier ways of spreading propaganda telling their sides of issues.

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"Our democratic institutions... seem to have been upended by frat-boy billionaires from California," remarked Canadian politician Charlie Angus. (BBC, 11/27/18)


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